Pharmaceutical marketing, also known as medico-marketing, focuses on the branding, advertising and promotion of pharmaceutical products. As experts in healthcare marketing, Viv utilizes over 50 various marketing strategies to optimize sales for pharmaceutical drugs, brands and organizations. In today’s pharmaceutical marketing place, only brands that utilize effective messaging will thrive. With over 10 years of experience in brand development and identity, Viv understands that there are multiple components to creating an effective pharmaceutical marketing plan. Too often, pharmaceutical companies invest in a product with little attention put towards targeting their ideal audience. While a drug may have an array of benefits on paper, it is only the perception of benefits and added value that will equate to sales. This is where an effective marketing plan is crucial for pharmaceutical companies.

Pharmaceutical Marketing and Advertising Strategies

We can bring your product to life.

Let us tell your story.

We’re Viv, a national leader in pharmaceutical, health and wellness marketing.  Our goal is to provide you innovative marketing strategies backed by real research and measurable results.  With 10 years of proven results, we know how to bring your product to life.  Let us tell your story.

What we can help you achieve

Personal or corporate branding | SEO optimization | Web & UI design | Advertising | Graphic design | More

Target Audience
  • Mood Boards
  • Brand Concepts & Identity
  • Logo Design
  • Target Personas
  • Surveys & Analysis
Design & Development
  • Website Development
  • Graphic & UI Design
  • UX Design
  • Video Editing
  • Sound Design
  • Storytelling, Visual Aid
Pharma Advertising
  • Google PPC & CPM
  • Retargeting & Remarketing
  • Google Partner Ad Certified
  • Social Advertising
  • Radio, TV & More
Organic Search & Reputation Management
  • Social Media Management
  • Review Management
  • Press Releases
  • Copy Writing
  • SEO
Simplify complex science into simple story telling

We'll create visually stunning designs and fresh ideas.

So you've created a product that can change the world! You're excited, we're excited, now let's make everyone else excited. At Viv, we can take a complex product and turn it into an educational and aesthetic story that will engage and attract your target demographic.

Full-service digital and traditional marketing

Tap our marketing expertise.

Viv is experienced in over 50 medical marketing tactics that can help propel your product into the marketplace.

Which services do we often recommend for pharmaceutical organizations and brands?

Brand Identity: A great product is nothing without a brand identity. At Viv, we work with companies to survey their ideal clients, to create a mood board that visually represents that brand, and to develop strategic brand messaging – all of which can be used in the creation of a meaningful logo and website to supercharge brand equity.

PPC and SEO: SEO optimizes websites for organic search queries and builds quality scores, which in turn, allows an organization’s website and content to rank highest in search engine results over time. PPC on the other hand, is a cost-effective and measurable form of advertising, allowing the organization to target specific search queries and capture leads early in the sales funnel. You can also utilize retargeting to keep branded advertisements in front of users who clicked or visited a website and didn’t convert to a sale.

Content Marketing: When it’s time to push the benefits of your product, not all can be communicated in the form of an advertisement or web page. Content marketing, including email automation and development of thought leadership articles, allows you to create an innovative content library that build trust, keep users engaged and allows you to educate and inform your target audience over time.

Ready to Get Started?

We're excited to see how we can help you achieve your goals! Please take a moment to tell us a bit about your organization so we can best assist your needs.

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